Skip to main content
Top

You are here

About

Why it was Created

LeftBrain Technology was created to help online retailers create personalized marketing campaigns. A traditional marketing cycle consists of creating a campaign, delivering it to your customer, and hoping your customer takes action. In contrast, LeftBrain Technology helps revolutionize this cycle by tracking online customer behavior – from initial campaign through offer redemption – to help you create personalized, targeted campaigns and increase customer loyalty.

How LeftBrain Works

LeftBrain Technology was created to help online retailers create personalized marketing campaigns. A traditional marketing cycle consists of creating a campaign, delivering it to your customer, and hoping your customer takes action. In contrast, LeftBrain Technology helps revolutionize this cycle by tracking online customer behavior – from initial campaign through offer redemption – to help you create personalized, targeted campaigns and increase customer loyalty.

Step 1

Gather valuable data to analyze customer behavior.

With a powerful analytic capability, LeftBrain leverages each piece of raw transactional data and transforms it into tangible, highly applicable insights about your customers. 


Step 2

Develop key insights and personalized campaigns.

Armed with these powerful insights, you can then browse, launch or automate recommended marketing campaigns directly from your dashboard.


Step 3

Expand and refine marketing strategies.

Once in motion, campaign progress and results are tracked in real-time, and the new data is further analyzed for future campaigns.


In other words, the more campaigns you run using LeftBrain Technology, the smarter your marketing becomes! LeftBrain explores new approaches and solutions to push marketing boundaries, continually refining and improving your relevance in the marketplace.
 

Our Team

  • Kerem Sozugecer

    Kerem Sozugecer

    CEO/Founder

  • Cavit Canbaz

    Cavit Canbaz

    Development Team Lead

  • Jim Porzak

    Jim Porzak

    Data Scientist

  • Rich Daughtridge

    Rich Daughtridge

    Director of Strategic Partnerships

  • Nick Kline

    Nick Kline

    Web Integration Team Lead

  • Katie Stover

    Katie Stover

    User Experience Team Lead

  • Melody Belotte

    Melody Belotte

    Marketing Team Lead

Contact LeftBrain